Sony Corp sold 1 million units of its new PlayStation 4 gaming console in the first 24 hours that it was available in the United States and Canada.
Andrew House, the head of Sony Computer Entertainment, the unit of Sony that oversees PlayStation, said in a statement that "sales remain very strong in North America." "We expect continued enthusiasm as we launch the PlayStation 4 in Europe and Latin America on November 29," House said.
Sony is aiming to sell 5 million PlayStation 4 (PS4) units by the end of its fiscal year that ends on March 31. Robert W. Baird & Co analyst Colin Sebastian has said he expects 2.5 million to 3 million PS4 shipments in the fourth quarter in North America.
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